Tag Archives: Michaels, survey, feedback, customer satisfaction, opinion

Unlock Customer Insights: Michaels Survey Reveals Creative Trends

Have you ever wondered what goes on behind the scenes of your favorite arts and crafts store?

Michaels, the beloved retailer of creative supplies, has a secret: the MyMichaelsVisit survey.

This intriguing survey not only helps Michaels improve their services, but it also rewards participants with exclusive validation codes and gift cards.

Get ready to dive into the world of Michaels and discover a whole new way to unleash your creativity.

michaels survey

The MyMichaelsVisit survey is conducted by The Michaels Company to gather customer feedback.

The survey asks questions about the reason for visiting Michaels, department shopped from, overall satisfaction, quality, stock availability, assistance, and value for money.

Participants can receive a validation code or gift card to redeem on their next purchase.

To participate, customers must be 18 or above, legal residents of the USA, and not Michaels employees.

Key Points:

  • The MyMichaelsVisit survey is conducted by The Michaels Company to gather customer feedback.
  • The survey asks questions about the reason for visiting Michaels, department shopped from, overall satisfaction, quality, stock availability, assistance, and value for money.
  • Participants can receive a validation code or gift card to redeem on their next purchase.
  • To participate, customers must be 18 or above, legal residents of the USA, and not Michaels employees.

michaels survey in Youtube


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Pro Tips:

1. In the world of art, the “Michaels survey” refers to a survey conducted by the iconic arts and crafts retailer, Michaels. The survey was designed to gather feedback and opinions from their customers regarding their experiences, products, and services.

2. Did you know that Michaels Arts and Crafts was founded by Michael J. Dupey in 1973? The store was originally called “Michaels – The Arts and Crafts People” before they rebranded simply as “Michaels.”

3. One interesting fact about the Michaels survey is that customers who complete the survey are automatically entered into a sweepstakes for a chance to win a gift card. This added incentive encourages customers to provide valuable feedback while also having the opportunity to potentially receive a reward.

4. Michaels is not just the go-to place for arts and crafts supplies; they also offer custom framing services. Whether it’s a favorite painting, a treasured photograph, or an important document, Michaels offers various framing options to help preserve and display your cherished memories.

5. Michaels has an extensive range of exclusive products known as “Michaels Exclusives.” These are specially curated items that you can only find at Michaels stores or online. This exclusivity makes shopping at Michaels a unique experience, as customers can find innovative and distinctive products not available anywhere else.

Purpose Of MyMichaelsVisit Survey

The MyMichaelsVisit Survey serves as an essential tool for The Michaels Company to gather valuable customer feedback. By conducting this survey, Michaels aims to understand the needs, preferences, and opinions of its customers. The survey allows Michaels to gain insights into customer satisfaction levels, as well as identify areas for improvement.

This valuable data helps Michaels make strategic business decisions, enhance customer experiences, and develop innovative initiatives to cater to the evolving needs of their creative community.

  • The MyMichaelsVisit Survey gathers valuable customer feedback
  • Michaels aims to understand needs, preferences, and opinions of customers
  • Insights into customer satisfaction levels and areas for improvement
  • Helps make strategic business decisions, enhance customer experiences, and develop innovative initiatives

Survey Questions And Topics

The MyMichaelsVisit Survey aims to gain a comprehensive understanding of customers’ experiences at Michaels. It delves into various key areas by asking participants a series of comprehensive questions. The survey covers the following topics:

  • Reason for visit: Participants are prompted to provide information regarding the purpose of their visit to Michaels.
  • Specific department: Participants are asked to specify the department they shopped from.
  • Overall satisfaction: Customers are encouraged to rate their overall satisfaction with their experience at Michaels.

Moreover, the survey explores customers’ perceptions of the following aspects:

  • Product quality: Participants are asked to evaluate the store’s product quality.
  • Stock availability: Customers’ opinions on the availability of products are assessed.
  • Level of assistance: The survey examines the level of assistance customers received during their visit.
  • Value for money: Participants are prompted to share their perception of the value they received for their money.

By covering these wide-ranging topics, the MyMichaelsVisit Survey enables Michaels to gain a holistic understanding of their customers’ experiences and preferences.


Reason for visit
Specific department
Overall satisfaction
Product quality
Stock availability
Level of assistance
-*Value for money

“The MyMichaelsVisit Survey enables Michaels to gain a holistic understanding of their customers’ experiences and preferences.”

Reward For Participating

Participants of the MyMichaelsVisit Survey are generously rewarded for their time and feedback. They receive a validation code or a gift card as a token of appreciation. The reward can be redeemed during their next purchase at Michaels, giving customers an added incentive to participate and share their opinions. This approach showcases Michaels’ commitment to valuing and engaging with its customers, making the survey a mutually beneficial endeavor.

  • Participants receive a validation code or a gift card
  • Reward can be redeemed during their next purchase at Michaels

“By offering a reward, Michaels demonstrates its commitment to valuing and engaging with its customers, turning the survey into a mutually beneficial endeavor.”

Entering The Survey Code

To participate in the MyMichaelsVisit Survey, participants need to enter a 22-digit survey code found on their receipt. This code is crucial for identifying and authenticating customers who can provide feedback. The survey code acts as a gatekeeper, ensuring that Michaels gathers data from customers who have recently visited their stores and experienced their products and services firsthand.

Eligibility Criteria For Participants

To participate in the MyMichaelsVisit Survey, individuals must meet the following eligibility criteria:

  • Participants must be 18 years of age or older.
  • Participants must be legal residents of the United States.

It is important to note that the survey is exclusively for customers and Michaels employees are not allowed to participate. These criteria are put in place to ensure that the survey collects feedback from the intended target audience, ensuring its integrity and accuracy.

Customer Feedback On Reason For Visit

One important aspect of the MyMichaelsVisit Survey is to collect and analyze customer feedback regarding the reasons for their visits to Michaels. This information not only provides valuable insights into customers’ motivations but also helps Michaels identify trends in customer needs and preferences. Understanding the various reasons why customers visit their stores allows Michaels to tailor their offerings, promotions, and services to better serve their creative community.

Customer Feedback On Department Shopped From

The MyMichaelsVisit Survey aims to understand customers’ preferences for specific departments within the store. By gathering feedback on the department customers shopped from, Michaels gains valuable insights into the performance of different areas in their business. This data helps them optimize their assortment, merchandise planning, and store layout to better align with their customers’ desires.

  • The survey focuses on understanding customer preferences for different departments at Michaels.
  • By collecting feedback, Michaels gains insight into thriving and areas that need attention.
  • This helps them optimize assortment, merchandise planning, and store layout.

“We strive to listen to our customers and tailor our offerings accordingly.”

Customer Feedback On Overall Satisfaction

The overall satisfaction of customers is of utmost importance to Michaels. The MyMichaelsVisit Survey includes a section dedicated to assessing overall satisfaction levels. Understanding how satisfied customers are with their experience at Michaels allows the company to pinpoint areas of strength and areas that require improvement. By constantly striving to enhance customer satisfaction, Michaels can build lasting customer relationships and foster loyalty within their creative community.

Customer Feedback On Quality, Availability, And Assistance

The MyMichaelsVisit Survey is designed to collect customer feedback about the quality of products, stock availability, and level of assistance at Michaels. This feedback is vital for Michaels to deliver high-quality products and ensure a seamless and satisfying shopping experience for customers. Through continuous monitoring and addressing of these factors, Michaels aims to enhance the customer experience, exceed expectations, and maintain its position as a leading retailer in the creative industry.

Customer Feedback On Value For Money

Understanding customers’ perception of value for money is vital for Michaels. The MyMichaelsVisit Survey prompts participants to provide feedback on the value they received in exchange for their purchase. This feedback allows Michaels to evaluate the pricing strategies, promotions, and discounts they offer, ensuring that customers feel they are receiving fair value for their money. By aligning their pricing with customer expectations, Michaels can maintain their competitive edge and continue to provide excellent value to their creative community.

The MyMichaelsVisit Survey allows The Michaels Company to unlock valuable customer insights. By gathering feedback on various aspects such as reasons for visit, department preferences, overall satisfaction, quality, availability, assistance, and value for money, Michaels can make data-driven decisions to better serve their customers. With the added incentive of a validation code or gift card, Michaels ensures customer participation, creating a mutually beneficial relationship between the company and its creative community.

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You may need to know these questions about michaels survey

How do I return an online order from Michaels?

To return an online order from Michaels, you can reach out to their Customer Care at 1-800-MICHAELS (1-800-642-4235). Simply contact them and request a return shipping label, which will be sent to you via email. This label will help facilitate the return process, ensuring that your item is sent back to Michaels efficiently and easily.

Is Michaels owned by Target?

No, Michaels is not owned by Target. In March 2021, The Michaels Companies management agreed to be acquired by Apollo Global Management, a venture capital firm, for $3.3 billion. This acquisition resulted in Michaels becoming a privately-owned company. Target is a separate retail company and is not involved in the ownership of Michaels.

What is Michaels target demographic?

Michaels’ target demographic is the “core maker,” a category of arts and crafts enthusiasts who make up a significant portion of the market share. This group comprises two-thirds of arts and crafts sales and is characterized by their strong inclination to invest more in DIY projects. Michaels has shifted its focus towards catering to the needs and desires of these dedicated crafters, recognizing their significant contribution to the company’s overall sales.

Can you return online orders to the store?

Yes, you can conveniently return your online orders to the store, providing you with the advantage of reduced wait times for your refund or exchange. To successfully complete the return process, ensure that you have repackaged the item in its original packaging. Remember to bring along the item, its original packaging, the credit card used for the purchase (if applicable), and the receipt. Once at the store, head over to the Returns or Customer Service department to initiate the return request.


Reference source
https://takesurvery.com/mymichaelsvisit-survey/
https://michaelssurvey.smg.com/
https://www.sweepstake.com/directory/130025/michaels-customer-satisfaction-survey
https://www.customer-survey.com/www-mymichaelsvisit-com/